ELIGLOW is cultivating confidence and beauty from the inside out, emphasizing the significance of "nourishing the soul" while also "nourishing the roots."

ELIGLOW is a brand founded by several women entrepreneurs who have experienced scalp problems. It was created in association with a senior industry expert who has over 30 years of expertise developing hair care products. Their intention goes beyond addressing their own scalp and hair loss issues; they aspire to help and support those who are going through similar struggles.

 

Why concentrate on scalp-related products?

Each founder has personally encountered the frustration of scalp issues. Some thinned gradually as a result of environmental causes, frequent travel, and stress at work; some had thin hair from an early age and had to spend a lot of money to maintain volume; and some were young when they developed baldness and had to cover it up with hats. In addition to causing aesthetic issues, hair loss also causes difficulty, anxiety, and a decline in confidence. For a few, it even has an impact on their day-to-day activities, social relationships, and professional image. In recent years, scalp problems even have become more common in men and women, even at a younger age.

Scalp care is more than just simple treatment; it involves a combination of targeted scalp treatments and consistent maintenance with the appropriate scalp care products. The founders were even more determined to develop scalp and hair solutions after coming to this realization. Working together with a well-known industry expert, they developed products that were appropriate for various scalp conditions, while attempting to maintain costs that were affordable. This ensures that everyone can enjoy high-quality scalp and hair care products and address their specific concerns.

 

They are not just entrepreneurs or product creators; they have a profound understanding of the pain points of their customers, adding a touch of allure to their ventures.

This industry expert, with over 30 years of experience, not only possesses rich research and development expertise but also oversees an extensive research laboratory. To date, they have successfully developed over 5000 different products and have exported them to more than 20 countries globally. Recognizing the need to address scalp issues, they introduced their flagship products: the SALPZ Scalp and Hair Care Series and the ELIGLOW Scalp Care Treatment Set. These products feature French Dead Sea Mud and Swiss Apple Stem Cells as key ingredients. Additionally, they have also incorporated pure essential oils into the product line aims to soothe the scalp and provide both physical and mental relaxation in response to the stresses of contemporary living.

 

Furthermore, ELIGLOW is committed to a fundamental idea of Modern Retail: fusing “experience” and “technology”. This makes buying more flexible and easier by enabling clients to take advantage of the ease of online shopping combined with the option to visit ELIGLOW's physical scalp care specialized boutiques for in-person product trials and expert consulting services.

 

ELIGLOW致力于从内而外的自信和美丽，不仅要“养心”，更要“养跟”开始。

ELIGLOW, 是由几位拥有头皮问题的创始人，联手一位有超过30年美发产品研发经验的前辈一起创立的品牌。他们的初衷不仅为了解决自身头皮，脱发问题，并且希望可以服务和帮助到更多和自己一样面对着同样烦恼的人群。

 

为何将关注点聚焦在头皮相关的产品？

因为每位创始人都曾经经历过头皮问题的烦恼。一些人因为工作压力大、频繁飞行和环境因素导致头发逐渐变薄；有些人从小头发就稀疏，为了保持发量，不得不投入大量金钱；还有些人年轻时就遇到秃发难题，只能戴帽子来掩饰。秃头问题不止是带来外观上的影响，更是因此衍生的信心下降、焦虑和不便。甚至有人因为头发问题影响到了日常生活、交友和职场形象。近年来，头皮问题也越来越年轻化，影响着成千上万的男性和女性。

然而，头皮护理不仅仅是简单的治疗而已；为了取得最佳效果，是需要结合有针对性的头皮治疗和专业头皮护理产品。

因此，这增强了创始人们在头皮和头发产品开发方面的决心。他们与这位备受尊重的行业前辈合作，创造出适用于不同头皮情况的产品，并尽量把价格保持在亲民范围内，让每个人都能享受高品质的护发产品，解决他们的痛点。

 

他们不仅仅是创业者，更是深谙顾客护发痛点的知己。

这位有着超过30多年经验的前辈不仅拥有丰富的研发专业经验，还有一个庞大的研究实验室，迄今为止，他们已成功研发了超过5000种不同的产品，并将其成功出口至全球20多个国家。ELIGLOW团队决定从头皮问题着手，推出了明星产品-ELIGLOW头皮护理疗程和SALPZ护理系列，分别以法国死海泥和瑞士苹果干细胞为主要成分。考虑到现代生活中的压力问题，他们还特别在产品中采用纯精油成分，以在使用过程中舒缓头皮，带来身心的双重放松。

 

除此之外，ELIGLOW将以新零售为核心，结合技术和体验，让顾客既能享受线上购物的便捷，又可以亲临ELIGLOW线下头皮护理专门店，获得专业咨询服务和产品试用，以提供更加灵活和便利的购物体验。